What happens if my artwork doesn't qualify for Presorted Automation?

Updated 7 months ago by Emma Davis

Let's avoid that from happening ! To benefit from the maximum amount of postal discounts, make sure to leave us the blank 2.5" x 4" address area the USPS asks for and a blank 1.25 x 1.25 area in the top right corner for the postal indicia. That's it!

As you can see above, USPS requires a 1.25” X 1.25” indicia area and a 2.5" x 4" addressing area. In most cases this is not a problem as the print area is much larger than the indicia and addressing area combined; however, when printing on 4”X6” postcards a significant portion of the card must be reserved for addressing and indicia.

If your artwork doesn’t meet the USPS Automation criteria, you will be charged USPS non-automation rates. Your pricing will be adjusted if your artwork fails Automation.

  • First Class Presorted automation on a 4" x 6" is 0.305 cents. If your design does not meet automation design criteria, the postage will be 0.335 cents/each
  • First Class Presorted automation on other sizes up to 6" x 11" is 0.455 cents. If your design does not meet automation design criteria, the postage will be 0.485 cents/each

Either way, without 4OVER4.COM handling your direct mail, you pay 0.35 cents for 4”x6” postcard and 0.50 cents to mail any other size. Save with 4OVER4.COM on all sizes and on Automation and Non-Automation jobs!


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